Cloth care

Keep the color alive.

Prints are the work. Wash magenta, lime, and yellow as if they still belong on a studio wall.

  1. 01

    Cold, and inside out

    Turn garments inside out. Cold water, mild soap. Heat is the enemy of a vivid print.

  2. 02

    No harsh sun

    Dry in shade. Direct sun will bleach magenta and lime faster than the street will.

  3. 03

    Iron the reverse

    If you iron, do it on the reverse, low heat, no steam on the print field.

  4. 04

    Mend, don’t discard

    The studio can advise on repair. A CALICOOLA piece is meant to last past a season.